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Back to topCommunicating Corporate Social Responsibility: The Trust Factor (Hardcover)
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Description
Communicating Corporate Social Responsibility: The Trust Factor explores theoretical frameworks and practical applications for creating trust between an organization and key stakeholders. Scholars of communication, public relations, and leadership will find this book of particular interest.
About the Author
Kristie Byrum is associate professor in the Media and Journalism Department at Bloomsburg University of Pennsylvania.